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Web Development Case Studies

Company: Freelance Designers

URL: www.freelancedesigners.com

Industry: Design

Background:
FreelanceDesigners is an international directory of 19,692 active freelance web designers and programmers, graphic designers, flash designers, photographers, writers, architects, fashion designers, ad agencies, industrial designers and SEO search engine specialist. +Del.icio.us

Challenge:
Connecting Freelancers with Employers

Solution:
FreelanceDesigners.com is one of the largest and most popular freelance directories in the world. Several new features have been added and launched this month. The site boast over 17,000 registered service providers and connects over 3000 potential clients every single day! With over 300,000 unique visitors each month, it has become the prime destination for people looking to hire freelancers.

Result:
Users browse for specific services such as logo design, wedding photography, packaging design, database programmers, and almost 100 more specific services so the user can be sure to find a service provider that specializes in exactly what they need.


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Press Release For Freelance Designers: (link)

Freelance Designers Directory

FreelanceDesigners.com is one of the largest and most popular freelance directories in the world. Several new features have been added and launched this month. The site boast over 20,000 designers and providers and connects thousands of clients and providers every single day! It has become the prime destination for clients looking to hire freelancers.

Quite a few things have been added since last 2005. These new features will help each of the two types of users of our site. Our members are professional service providers and list their services in the international directory. Members can track click-thrus to their site and archive messages. The second type of user is the potential client looking to hire a freelancer. All of our new additions are aimed at making it even easier for these two people to directly connect and do business.

New Categories:

The site started with 7 basic categories: Graphic design, Web design, Flash designers, Programmers, Writers, Photographers and Search Engine Optimization (SEO) providers. After months of research we have carefully chosen five brand new categories:

  • Videographers
  • Advertising Design
  • Industrial Design
  • Fashion Design
  • Architects

    Every new category in the directory can be narrowed down to find those service providers in your local city or state. As always listings are free, and we also offer optional paid upgrades for bold and state-wide listings.

    "I think the secret to our success is that unlike many freelance sites on the web today, we do not attempt to get in between the client and the freelancer. We do not take a commission on projects. We simply make it easy for people to find the right person for their project"
    - Joe Sado - Advertising Sales Manager for FreelanceDesigners.

    National Services Directory:

    With our new services directory you can browse for specific services such as logo design, wedding photography, packaging design, database programmers, and almost 100 more specific services so you can be sure to find a service provider that specializes in exactly what you need. This creates a unique opportunity for members to purchase national ads for specific services, and as always, basic listings are free.

    Member Portfolios

    We have launched a sister site freelancedesigners.org that allows freelancers to create their own unique web site. These sites allow the user to upload their photos and logo as well as create portfolio pages and client testimonials. These sites are all absolutely free of charge, our way of saying thanks to our users. The Portfolio pages are currently in beta testing and any member of frelancedesigners.com can login and create their free profile and portfolio.

    Favorites

    Visitors can easily keep a list of their favorite designers so when they have another project come up its easy to go back to their list of saved favorites. We will be adding even more features to this "favorites" feature in the near future to facilitate communication between the clients and freelancers. What is in store for the future?

    We are planning on adding testimonials that our members can show on their freelancedesigners.org profile page. We are also launching some similar sites that will integrate with freelancedesigners.com. For example Logo Designers Directory will allow designers to show off example logos for users to browse.

    Design Quote.net allows you to submit a project and several designers can provide you with estimates for completing your project. PHPquote.net does the same for php programmers.

    What our members Say:

    "I have a featured listing and currently considering add some more in other states. I barely believed the [other designer's testimonials but now I am sure that all they are saying is absolutely true. My business is growing in an impressive way. I use to have 4 to 5 new customers requests a month and after having my listing with you it now is 4 to 5 every week!! I'm absolutely impressed with the effectiveness of my listing, Many thanks." - Carlos Mejia June 2006

    Site Background:

    From 1998 to 2004 the site went through several variations trying to find a successful format, finally in 2004 the current directory structure was implemented. The current site officially launched in 2004 and continues to grow adding over 1000 members each month. Several exciting new features have been added since our launch.

    While the site is focused on connecting individual freelancers with new clients, the site is also open to business and entrepreneurs offering similar services.

    The site was developed by Vexcom CEO Wesley E. Warren and Vexcom Creative Director Jessica Warren who both started off as freelance graphic designers in the early 1990's.

    "Its hard starting out in freelance. It takes time to get your name out there. The Internet offers a great way to get exposure, but it can be expensive to advertise on a freelancer's budget. This is why we keep basic membership free. We help build our members business and then, hopefully, they come back and upgrade to a paid listing" said Mr. Warren, "We are proud to introduce a host of new features to make the site even more powerful for today's dynamic freelance industry."

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